deCroce blog of photography

Industrial Photography – Abstract

On photo-assignment for the Irish company Oldcastle Materials, I photographed plenty of industrial “clean” images.  But for this blog post, I wanted to show a few slightly abstract industrial photographs.

Art director Heather Askew stressed that we needed clean perspectives and angles to showcase in photography, the gravel and asphalt plant near Grand Junction Co.  And the Commercial photography photo-shoot was a resounding success.

The business of making industry field pictures at a working plant look like a sterile bathroom is part of the job.  And the challenge is reward in itself, particularly when the client is pleased with the results of the industrial photography.  But the artist in me likes to look for abstract.  And like a little boy in his sandbox, I was having fun commanding from my perch on the man-lift, just where the trucks and bulldozers should go.

 

 

Workers meet on narrow stairs in gravel & asphalt plant Photograph.

Recycled asphalt shingles (RAS) at United Gravel near Grand Junction Co.

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An Irish based company, Oldcastle Materials

is the leading supplier of aggregates, asphalt, ready-mix concrete, and construction and paving services in the United States.

I was contacted by the marketing department in Atlanta about industrial photography in the field.
And after some preliminary discussions, I was hired for a three day commercial photo-shoot.
We centered our industrial photography photo-operation out of Grand Junction working from dawn to dusk and
traveled over to Telluride to capture photography of ongoing asphalt paving crews.

Art director and writer Heather Askew (left) composes a new shot idea while I photograph from above. Tar-On-Tank abstract industry photograph (right)

Gravel quarry industry abstract photography in western Colorado.

Heavy equipment piles RAP – recycled asphalt pavement.  

Photograph of photographer’s shadow on man-lift during corporate/industrial field photo-shoot.

Piles of RAP and gravel with tree.

Recycled asphalt pavement (Rap) as it comes off the conveyer belt.

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